COCA-COLA HBC EURASIA
Design & Development of POSM
Being challenged with the task of developing cross-category equipment for Coca-Cola, BRIGHTEN developed these mini-displays. The original design allows highlighting the brand in a retail space section, and lightweight materials contribute to the convenience of location changes. The topper in the right photo is replaceable, which makes it possible to use it for various promotional events. In the left photo, you can see the display for a Pizzeria section, integrated into the retail space layout.